Showing posts with label Promotional. Show all posts
Showing posts with label Promotional. Show all posts

Monday, August 29, 2011

Five Promotional Conference Bags For The Budget Conscious

Promotional conference bags are a necessary expense for most conference and exhibition events. If you're operating on a tight budget, your choices may be limited by price, but there are still a number of excellent options that will deliver your message. Here are five stylish, low cost options for promotional conference bags when your budget is tight.


Portland Conference Bags - The Budget Choice


Among the lowest price ranges of promotional printed conference bags, the Portland bag is a stylish choice made of nylon. This highly popular conference bag features a generous print area that takes color well, and a reinforced handle to give the bag years of service. Reinforced seams and envelope styling make this bag a popular alternative to canvas tote sacks that cost about the same or even more.


Deal Conference Bags - Style at a Low Price


An outstanding value in a number of color choices, the Deal range of conference bags is made of polyester and features a zippered closure and mesh business card holder on the rear. It's available in a number of color choices, including black with red, blue or yellow accents so that you can color coordinate your conference bags with your choice of print color for the logo. Reinforced handle tabs and seam stitching ass to the durability of this conference bag in the under £2 price range.


Fair Conference Bags - Sleek Style and Low Cost


The Fair range of promotional conference bags features sleek styling with contrast colors at the top and handle of the bag. These document style polyester conference bags feature a zippered outside pocket in addition to the roomy interior and are the perfect size to double as a laptop carry case. The cost is extremely reasonable - just inside the £2 per item range when you order in conference quantity.


Economy Conference Bags - The Ultimate Budget Buster


The Economy range of promotional conference bags features boxy styling, a generous print area on the front flap and an adjustable shoulder strap. It's a very low cost option that features great style and high function. Available in black or blue, colors that show of nearly any business logo to their best advantage.


Diablo Conference Bags - Colorful Low Cost Styling


The Diablo conference bag is one of the most popular and versatile low cost options of all conference bags. Quality crafted in 70D polyester, the Diablo features multiple pockets, a printable envelope flap and Velcro closures. It includes both a reinforced carrying handle and an adjustable, detachable shoulder strap. The Diablo is especially popular because it is available in a wide assortment of bright colors and color combinations including black with red, royal blue, green, yellow and orange, as well as black, grey, navy, green, red and white. The numerous colors available make it easy to choose conference bags that fit your conference, match your school colors or simply suit your chosen color scheme. At just over £2, it fits into the economy range of promotional conference bags.


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Friday, August 26, 2011

Colour Choice Guide For Promotional Bags

If you can see the benefits of using promotional bags in your business - great brand recognition and respect, building a quality image, etc - but haven't thought about the details of your order yet, one of the first things to consider is your colour scheme. Some colour fabrics (and colour schemes for your graphics) will greatly enhance your marketing. Some choices may shorten the life cycle or negate the effectiveness of your promotional bags. We guide you through choice of fabric colour and graphics colour for your promotional bags.


Practical considerations


You might find out about the practical limitations of your colour choice when you order your bags. For example, your promotional bag supplier might tell you that red text won't show up well on a blue bag, and let you know the other options. Other practical considerations you'll have to determine for yourself. For example, if your bags will be subject to lots of re-use with dirt-prone items (like at a greengrocer or butcher), lighter fabrics will tend to stain and show dirt more easily.


Remember that the inherent colouring of fabrics like jute means that base colours won't render exactly on these bags. You'll need to expect some colour variance with jute bags.


Cost is also a practical consideration in choosing the colours for your graphics, if you are having the green bags screen printed. Every extra colour requires a repeat of the printing process - not cheap! Screen printing is better suited to single or dual colour designs.


Aesthetic considerations


This one is the easiest and the hardest to evaluate, all at the same time! You need to pick a base colour for your bags that will look good:


* With your logo
* In your store's atmosphere
* With your products
* With any 'must-have' graphics that you want on the bag


What looks good to one person might look horrible to the next twenty people, though. Find out from your target market what colour scheme they prefer, by using a 'free sample with opinion' type format. These polls can be run either online or instore.


Different colours can influence mood in different ways, as well - take this into consideration when you're designing your promotional bags. For example, blue is perceived as corporate, red as energetic, yellow as youthful and happy, green as calming... etc. Of course, these guidelines change quite readily with culture - base your choice on your target market. Further guidelines can be found by searching for info on 'The Psychology of Colour'.


Branding considerations


You'll need to know that the colour you choose for your promotional bags will match with your corporate colour scheme and the branding you're trying to achieve. Reading about the psychology of colour will help you determine which ones best suit your corporate aims, if you haven't already set down a hard and fast branding guide. Also remember that different shades of particular colours can make different impressions - and consider how fabrics like jute might change the shade of your chosen colour in real life.


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